Effective advertising has to stand out on the page and it has to be properly placed. at Articulate HLC, we will design, research and recommend placement in the publications that will give the 'biggest bang for your buck'.

The image on the far left shows this client's original branding. Woodford Medical Aesthetics wanted a whole new look and campaign to better reflect their image and manage their profile. We created an entirely new corporate identity, branding and advertising campaign—Beauty Without Boundaries.       Sometimes, its best to let the pictures do the talking, as in this ad campaign for a new Baby and Toddlerwear company. Articulate placed adverts in national glossies that had a reader profile that matched the high-quality of the product!       Articulate HLC created the branding for this first time business exhibition. The images show a magazine cover, a 60x50 advert and a banner advert, all of which reinforced the brand through an eye-catching (excuse the pun!) brand exercise. It worked, as the exhibition was oversubscribed and has become an annual event.         This client needed two totally different styles of advert to suit two very different markets. The first advert, on the left, needed to be eyecatching and relate to varied customers, whilst the one on the right was for a particular niche market.

© articulatehlc 2008